MSA Franchise Development Forum

Michael H. Seid & Associates is the sponsor of the International Franchise Association's Franchise Development Forum. http://www.franchise.org/advertise/advertorials/frandevcom/frandevcom.asp

The International Franchise Association believes that Michael H. Seid & Associates (MSA) is uniquely qualified to host this Forum. This firm is headed by a franchise veteran who is a recognized expert in franchise consulting with respect to Franchise Development & Management. The Forum will be an ongoing exchange of questions, answers, and ideas. Established franchisors will benefit by having an open forum in which they can share franchise management and growth issues with executives in other franchise companies. Emerging franchisors can learn about franchising, new system development issues and techniques in launching their emerging programs from noted franchise experts. The Forum will be facilitated through a daily email digest, complete with new postings from the previous day. You can add a comment or post a question right from your email.

Michael H. Seid & Associates (MSA) is a leading franchise consulting firm. MSA's reputation has been built on its ability to deliver practical, straightforward advice and workable solutions that have helped their clients build successful franchise systems throughout the United States and internationally.

For business owners exploring franchising for the first time, MSA provides an objective evaluation to help them determine if franchising can actually meet their goals. Once their readiness to franchise has been established, MSA develops strategies and a structured approach for their clients franchise programs and ensure that the necessary tools are in place so that clients can successfully execute their strategy and manage their brand.

For established franchisors, MSA helps them grow their businesses and works with them to achieve the next level of performance. They have been advisors to some of the largest companies in the world because they were successful franchisors and franchisees before becoming consultants and are able to see the issues facing franchise networks from both the franchisor's and franchisee's perspective. They are effective with smaller franchisors and entrepreneurs because they understand their needs having worked with emerging franchisors for many years. Small companies still need big ideas they can effectively use and MSA delivers.

Packaged solutions and packaged approaches in business have always been inherently risky. The development of new franchise systems and the successful management of established franchisors requires an understanding that each business is unique and each franchise system's goals and philosophies may be different. Often, the difference between success and failure for any business is understanding how to make those differences work for you. MSA takes the time to learn their client's business and deliver real world, hands on experience enabling their clients to maximize the value of their enterprises.

MSA's clients span the retail, service, restaurant, business-to-business, manufacturing, professional services and technological industries. Their list of clients includes giants from the Fortune 500 as well as small emerging franchisors. The scope of the project may vary but the quality of their service never does.

In recognition of his standing in franchising, Michael Seid is the first and currently the only professional service provider ever directly elected to the Board of Directors of the International Franchise Association in the association's history. Michael Seid and Kay Marie Ainsley, Managing Directors of MSA have both completed the requirements and have been awarded the designation of CFE (Certified Franchise Executive) by the International Franchise Association.