Franchise Your Business

Understanding competitive forces, market dynamics and consumer demand all play a role in how a company positions itself and what goods and services it offers. The same is true when you franchise your business. Developing a sustainable franchising system requires a similar discipline. In order to franchise your business, you must:
  • Strategically understand your market and what works from an operational and business standpoint
  • Know what your competitive advantages are and how to sell them
  • Intimately understand the ebb and flow of your particular business, so that its "concept" can be duplicated successfully
These are a few key considerations before you franchise your business. Here are others:
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