"The team at MSA is first-rate and you won’t find a better group of people to work with in structuring a new franchise program or revamping an old franchise program.”
Marisa Faunce, Partner
Plave Koch PLC
Quick Service Restaurant Franchise
Issues- Experienced restaurateur / inexperienced franchisor
- Unit economics outstanding
- Desired rapid growth and a five-year exit strategy
- Developed the franchise structure with advantages for larger investors and multi-unit franchisees
- Designed an aggressive franchise sales plan using an area representative structure with unit performance tied to royalty share percentage
- Franchisor’s success has made them a target for private equity interest
