Franchising Your Business

people growth chart
Since the end of World War II, franchising has been the primary vehicle that has successfully taken small businesses and grown them into national chains in the United States. Franchising is ancient and is not limited to fast food, video...
Posted by msablog
Posted on: March 13th 2018
man doodling flowcharts
Expect four to six months before you can begin offering franchises, and up to 450-510 days before your first franchise has opened for business and started to pay you royalties. By Michael Seid, Managing Director, MSA Worldwide Franchising your business...
Posted by msablog
Posted on: March 12th 2018
Are you ready to franchise?
Your goal is to ensure that your franchise system has the ability to consistently and sustainably replicate your brand standards from location to location. By Michael Seid, Managing Director, MSA Worldwide The minimum benchmarks for considering franchising While you may...
Posted by msablog
Posted on: March 11th 2018
franchisability criteria
The criteria used in determining franchisability should be appropriate for your industry and business, and will generally fall into these interrelated and interdependent major buckets. By Michael Seid, Managing Director, MSA Worldwide The underlying business and systematization In Part One...
Posted by msablog
Posted on: March 10th 2018
questions for a franchise consultant
You probably realize that you need more than just legal agreements and disclosures documents to be a successful franchisor. You might also be thinking that working with a franchise consultant, like MSA, could be beneficial. However, be aware that not...
Posted by msablog
Posted on: February 16th 2018
Classes of Franchisees
By Michael Seid, Managing Director, MSA Worldwide What types of franchisees should you be targeting? In the Threshold Analysis Part Two, we addressed how to determine franchisability criteria for your Threshold Analysis, and covered criteria for the underlying business and...
Posted by msablog
Posted on: January 9th 2018
franchising badly
First published on AllBusiness.com, With this being my first article on AllBusiness.com, I want to set the tone for our continuing dialogue. I will be honest with you on what I think is right and what I think is wrong...
Posted by msablog
Posted on: January 8th 2018
Franchising Support Fees
By Michael Seid, Managing Director, MSA Worldwide Avoid setting fees too low or too high Having adequate revenue to establish a sustainable, growing and financially viable franchise system is a franchisor’s principal long-term objective. In the Threshold Analysis Part Three,...
Posted by msablog
Posted on: January 7th 2018
How to analyze your ability to expand your franchise system in the threshold analysis, including market development strategy and comparing indirect and direct methods of franchise marketing By Michael Seid, Managing Director, MSA Worldwide Indirect and Direct Methods of Franchise...
Posted by msablog
Posted on: January 5th 2018
the accidental franchise
Understanding the legal differences between franchising and licensing By Michael Seid, Managing Director, MSA Worldwide On a flight the other day, I struck up a conversation with a fellow traveler, who happened to own a successful lawn care business. Being...
Posted by msablog
Posted on: January 4th 2018
Question: I have been considering franchising my business for quite some time. What can I do to make my business attractive to new franchisees? Should I wait before franchising? Answer: Should you begin to franchise now? It depends. It has...
Posted by msablog
Posted on: January 3rd 2018
For those of us experienced in franchising, we are often amazed when companies considering the establishment of a new franchise system (even large, well-established international companies) begin the process at the end - the development of the legal agreements. Presented...
Posted by msablog
Posted on: January 2nd 2018