Franchisors that have achieved the greatest success are those who have done their homework and created a market-driven strategy for establishing their brand in the U.S.
Market Trends in Franchising
As the acknowledged leader in franchise consulting, MSA’s commitment to our clients is to develop programs that enable them to exceed their goals and improve their franchisees’ performance. By Michael Seid, Managing Director, MSA Worldwide As a consulting firm, MSA...
By Michael Seid, Managing Director, MSA Worldwide When executed properly, retailers and restaurants are essentially theater, designed to engage consumers and deliver successfully on a company’s brand promise. While consistency in delivery to consumers is at the heart of every...
By Michael Seid, Managing Director, MSA Worldwide The U.S. economy added 2.06 million jobs in 2017, somewhat short of the 2.24 million jobs added in 2016 but representing another solid year of gains. The Labor Department’s jobs report for October...
Michael Seid, Managing Director of MSA Worldwide, recently presented at the Doha forum “Enriching the Middle East’s Economic Future” summit in Doha, Qatar. The forum focused on a discussion of global viewpoints into the causes for the Arab Spring –...
West Hartford, Connecticut, April 14, 2011 – MSA Worldwide, recognized as the leading strategic and tactical advisor for emerging and established franchisors, announced today that Michael Seid, Managing Director, has been invited by the Foreign Ministry of the State of...
Contact: Irene Ludemann Telephone Number: 860-231-1290 Email: iludemann@msaworldwide.com First Hall Of Fame Award Recipient From Franchise Update Media Franchise Update Media Group, at its Annual Franchise Development and Leadership Conference in Atlanta, presented MSA Worldwide with its inaugural Hall of...