Professional Franchise Training Programs

Because of our experience and resources, MSA can develop innovative and cost-effective franchise training that achieves an organization’s desired results.

Working with clients, we clearly identify and define the knowledge, skills and abilities that each member of the franchise system will need to perform their job. Franchise training and certification programs that we develop for clients include:

  • Single-unit franchisee personnel
  • Multi-unit developers
  • Multi-unit managers
  • Sales associates and other unit personnel
  • Franchisor field consultants
  • Franchisor headquarters personnel
  • International and domestic master franchisee and area representatives
MSA is not only skilled in franchise training design and development; we are also experienced in overcoming the challenges of executing franchise training in a franchised environment. Our realistic solutions ensure that a client’s brand—at each location—is managed by people who have been trained and certified to meet franchisor’s brand's standards. We also develop train-the-trainer programs enabling field staff and franchisee personnel to conduct franchise training and certification within their own facilities.

Train System Personnel

MSA often conducts franchise training programs for franchise system personnel. Our franchise training programs are customized to client's company and the maturity of its system. The training topics addressed typically include:
  • Sales compliance franchise training
  • How to be an effective field consultant
  • How to be an effective master franchisee
  • How to be an effective area representative
  • How to build strong franchisor-franchisee relations
  • How to take your franchise system to the next level of performance

Ensure your franchise system personnel have the necessary skills. Contact us today.

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“We had the pleasure of working with Marla Rosner on the development of the Operations Manual for HomeFree Extended Family.  The process of writing the manual was well planned, and MSA guided us effectively throughout the project.  The end result is a professional tool we have been using ever since.  We benefit on an ongoing basis from the practical nature of the manual, and we appreciate Marla and her team’s guidance in developing a user-friendly product.  We appreciate their expertise and we recommend their work.”

Bern Terry
Executive Vice President
Extended Family

Questions?
Please give us a call (860)523-4257

or send us an email