"MSA assisted us with our franchising strategic planning process and meeting facilitation. Kay Ainsley and Michael Seid are two of the most talented consultants with whom I have worked. Their vast experience in franchising and willingness to be pro-active in offering ideas made them a valuable part of our team."
John Kujawa
Vice President Franchising
McDonald’s USA, LLC
Expert Franchise Advice
The act of franchising offers a license to someone to operate a business under a particular brand name. Everyone wishes the reality of setting up a franchise system could be that simple, but it’s not. Luckily, MSA offers franchise advice on how to navigate through the legal and financial requirements and how to develop a successful franchise system.
Here, we share our experience and offer franchise advice to franchisors and those interested in purchasing a franchise.
- Franchisee Library: Articles about buying a franchise, franchising your business, marketing and branding, and more. Be sure to bookmark page for future reference.
- Franchising for Dummies Bookstore: Michael Seid, MSA Managing Partner, co-authored this highly regarded book with Dave Thomas, the late founder of Wendy’s. A must read—order your copy today.
- Financing: Less small-business lending is forcing franchisors to think differently.
- Law: Required legal documents.
- News: Latest news from the franchising industry.
- Compliance Calendar: For planning purposes, compliance rules and a downloadable compliance calendar for the current year.
- Making the Franchise Decision Workbook: An evaluation tool that explores whether or not investing in a franchise is the right decision.
- Glossary: Summary of industry terms.
